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Become an RAC affiliate

At RAC, we have a dedicated team to ensure our affiliates have everything they need to make attractive commission online by promoting our wide range of products.

RAC prefer to treat their affiliates like partners so alongside Affiliate Window, our affiliate agency, will be there to support you every step of the way; from setting up promotions on site to optimising performance across our portfolio of products.

How does it work?

Affiliate marketing for RAC is as easy as…

  1. Affiliate advertises RAC by using a banner and copy on site.
  2. Customer clicks through to the RAC site.
  3. Customer purchases RAC product(s).
  4. Affiliate earns commission from RAC for sales driven by the affiliate.

Affiliate diagram

What are the benefits of working with RAC?

RAC currently has nearly 1,200 affiliates signed up across our portfolio of campaigns so what are the benefits?

  • Regular communication from both Affiliate Window and the RAC Sales & Marketing affiliate team
  • The opportunity to work closely with a leading award winning brand in the finance sector
  • Competitive commissions across our product portfolio
  • RAC listen to affiliates. The team is always open to suggestions on how we can work together to improve performance
  • RAC has a portfolio of member offers which can be used to incentivise purchase
  • Affiliate Window's management area is continually updated with new creative, copy and price points to enhance communication to the customer

Here's what some of our key affiliates have to say about the RAC affiliate programme:

Raife Bidder - Senior Account Manager at

"Having worked closely with the RAC team over the past few years on the various Programmes, I’ve found them to be an absolute pleasure to work with. We’re constantly apprised of upcoming offers and have been able to plan out strategic campaigns to maximise the opportunities that seasonality brings. The AWin team looking after RAC, though much changed over the years, maintains an impressive proactive nature and an attention to detail that only comes through a passion for the business."

Emma Falkner – Senior Account Manager at Quidco

"Working with the team at RAC is a joy. They have taken the time to understand what works best for our members and how to get the most out of the site, constantly aware of our needs both in terms of driving sales as well as customer service - and the importance of our members. They are a dynamic team that respond quickly to opportunities, maintaining their energy and enthusiasm - always keen to try new things as opportunities arise and the market evolves. High Five Team RAC"

Marina Pettengell – Head Of Partnerships at

"We have worked closely with RAC for some time now and have seen the programme go from strength to strength. We have a close relationship with their in-house affiliate management team, and this is largely due to the clear and consistent communication of current offers. Their account management team at Affiliate Window are also extremely proactive and supportive. We have worked with RAC both strategically and tactically to develop highly effective campaigns that are of mutual benefit and we look forward to continuing to deliver as one of their key affiliates"

Jason Tassie – Director at

"RAC are one of our most long-standing partners on Know Your Money and we have seen the programme steadily grow over the last 4 years. We have regular communication with the network and importantly the in-house team at RAC who are extremely passionate about the brand and the affiliate channel. The RAC team are highly professional and supportive towards publishers presenting a number of opportunities to help drive the programme forward."

How do I join?

Becoming an affiliate for RAC is quick, easy and free! Sign up via Affiliate Window.

We look forward to working with you.

RAC the driving people logo Affiliate Window logo