BINCA is a trade vehicle sales centre, all vehicles are advertised at prices that appeal to the trade and are sold as seen on trade terms with no warranty or guarantee. BINCA® is a trading name of Fehr Brothers LTD which stands for Buy It Now Car Auction which is exactly what it states, a 'buy it now' car auction. The Fehr family are a Dutch family who relocated to Hamburg, Germany prior to the second world war, originally from Emmen in Holland. Emmen is a Dutch town which neighbours Germany. Following the arrival to England in the 50's our grandparents found the British way of auctioning rather different to what they are used to back in Germany. Being collectors and traders in Antiques, they regularly visited auctions in Holland and Germany but found that the Dutch seem to take a very different approach to their method of auctions. Inspired by this, The Fehr Brothers decided to apply this method to their car business, starting the 'buy it now' price at a point then if no buyer makes a purchase then the price would be reduced meaning the buyer will have to decide how long they are willing to chance losing the sale of a vehicle to somebody else. Once a buyer see's the vehicle at a price they feel they'd like to purchase at, they can pay the fixed price (plus fees) that they see on the screen. This is seen by many as an extremely fair way of trading for both the buyer and the seller. It's transparent and reasonable and there is no pressure from either side. All vehicle must be viewed by a the buyer or somebody representing the buyer before we can accept payment. This method has inspired how BINCA operates today.
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