Renault simplifies its car range

Renault is streamlining its car range to make it quicker and easier for buyers to choose a model that meets their needs.

A project called "Simplification" has been launched by the manufacturer to reorganise its product line-up by reducing the total number of trim versions from 227 at present, to 159.

From January 4 next year there will be a maximum of only three trim levels for every model, including Renaultsport.

Depending on the car, the trim version offered will be Expression, Dynamique TomTom and GT Line TomTom.

The entry-level Expression is billed by Renault as the stylish, value-for-money choice.

Higher up in the range is Dynamique TomTom, which gives a sportier look and has greater focus on equipment, including a fully integrated sat nav system.

At the top end is the GT Line TomTom trim, with class-leading equipment specifications and an even more sporty appearance.

Aside from the core trim levels, there will be limited editions available during peak sales periods. Gordini versions continue to be available as limited editions.

Renault says the unusual step is in response to needs from retail and business customers for value-for-money, simplicity, the standardisation of key equipment and the wider availability of new technologies.

As an example of the simplification process it cited the the best-selling Clio range, which currently features six core trim levels, depending on body style. From January it will offer only Expression, Dynamique TomTom and GT Line TomTom for body styles of three and five-door hatchback and Sport Tourer.

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