Increase in UK holiday bookings

The ash cloud chaos, the British Airways cabin crew strikes, and money worries are making holidaymakers take more UK breaks this year, new research shows.

A third of holidaymakers (33%) will be booking their holiday in the UK, while one in four (23%) are taking more UK breaks this year than in 2009.

Scotland, the Lake District, Devon and Snowdonia are set to be the most popular locations for stay-at-home Brits - with the average family holiday costing around £980 - which may increase the number ofbreakdown cover policies taken out by those holidaying at home due to long motorway journeys.

For 6% of the respondents, the ash cloud problems have deterred them from flying abroad, while one in 15 (7%) said they were put off from jetting away to far-flung destinations due the airline strike threats.

The study by motoring and leisure association CSMA Club found that the financial instability in Europe was a factor for 11% of those polled, while one in four (25%) are taking a break at home due to their own money worries.

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