Potential car buyers can compare Honda models with vehicles on the market thanks to a new car comparison tool launched by the Japanese firm.
Honda's online service is the first to calculate whole life costs, allowing the user to work out how much the car will set them back over three years or 60,000 miles, the firm said.
It claims that people browsing the market will be able to look past the initial purchase price to the '1 cost' of the car, thereby allowing them to make a more educated purchase decision.
The tool also checks standard on-the-road price, CO2 emissions, fuel economy, company car tax, VED Band, insurance group and key features of the cars.
Customers can compare upto five cars at once, with the option of saving the results as a pdf document so customers can have the information to hand when negotiating with dealers.
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