RAC part of new Europe-wide motor services alliance

RAC part of new Europe-wide motor services alliance
The RAC, VHD and Europ Assistance have signed a new agreement to strengthen their position as European-wide motoring service business partners.

This new agreement will bring together unrivalled levels of technical expertise, experience and reach across Europe.

RAC Business Services director David Wallace explains the benefit for customers here in the UK and Republic of Ireland: “what this means for our customers is that they will benefit from the RAC’s expertise in delivering breakdown and innovative roadside services across 26 countries in Europe, all this enhanced by centralized account management.”

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The partnership enables the three motoring service businesses to compete for business across Europe as though they were one company, making processes simpler for both the companies and their customers.

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Pierre Brigadeau, group chief sales marketing officer at Europ Assistance discusses why the partnership will be so beneficial: “our clients are confronted daily with the complexity of delivering a seamless, top-quality experience to their customers, whether they are in the UK, France, the Netherlands, Germany or in Russia.

"The aim of the new agreement is to provide them with one single trusted partner which can help them assist their drivers and dealers across Europe.”

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Thanks to this new agreement, the RAC, VHD and Europ Assitance will be able to better offer services to businesses across Europe, covering approximately 92% of all vehicle sales in the 26 countries covered.

The alliance aims to consistently benefit customers. By the sharing and mutual adoption of best practises across all the organisations, customers will benefit now and in the future.

The following countries are included in the alliance: Austria, Belgium, Bosnia Herzegovina, Croatia, Czech Republic, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, Montenegro, Netherlands, Poland, Portugal, Romania, Russia, Serbia, Slovakia, Spain, Switzerland, Turkey and the United Kingdom, along with Bulgaria and Slovenia managed through local partners.

Copyright Press Association 2016. Motoring News articles do not reflect the RAC's views unless clearly stated.