A car maker is hoping to show it is not backward in coming forward - by reversing an electric car uphill at world record speed.
Nissan is aiming to smash the world record for the fastest mile driven in reverse by sending a Leaf electric car the wrong way up the famous Goodwood hill climb.
Nissan is hoping the Leaf's low centre of gravity and single-speed drive train, which should enable it to travel as fast backwards as forwards, will help professional stunt driver Terry Grant break the record.
Terry, who last year drove a Nissan Juke up the hill climb on two wheels, will have to negotiate the plug-in family car round the Goodwood course's corners and obstacles while keeping it in reverse at top speed.
The stunt driver said he would ideally prefer to attempt the "very challenging" Leaf Reverse Record on straight, level tarmac, adding: "The hill not only climbs but is also full of twists, turns and obstacles.
"It's a hugely technical test of speed and concentration. Whatever happens, I know I'm going to finish the weekend with a serious crick in my neck!"
Copyright Press Association 2012