Jaguar Land Rover is investing £1.5 billion in the introduction of aluminium vehicles as it bids to "push the boundaries and redefine premium car ownership".
Introducing the technically-advanced architecture in new models will see the welcome creation of 1,700 new jobs at the firm's plant at Solihull, in the West Midlands.
It is expected that the first new model featuring the technology will be a sports saloon due for launch in 2015.
Speaking at the Frankfurt Motor Show, chief executive Dr Ralf Speth said: "Jaguar Land Rover is a business driven by design, technology and innovation and this investment and level of job creation is yet further evidence of our commitment to advancing the capability of the UK automotive sector and its supply chain.
"We place the customer at the heart of everything we do and the introduction of a world class all-new aluminium vehicle architecture means we will be more competitive, flexible and efficient."
Copyright Press Association 2013