Even though the interest in electric vehicles is growing due to rising fuel prices, it might be some time before they become popular on the road, research has indicated.
A survey by business advisory firm Deloitte found that only 16% of consumer said they would possibly buy or lease an EV, while more than half (53%) of those questioned said they might consider the prospect of buying one.
Around a third (31%) said they are not likely to own an electric vehicle, the poll of 4,760 European consumers found.
David Raistrick, automotive partner and head of manufacturing at Deloitte UK, commented: "There is no doubt that electric vehicles are the future of the automotive industry.
"However, while interest in electric vehicles is growing, with 69% of respondents willing to consider an EV today, current market offerings generally fall far short of consumers' expectations for driving range, charging time, and purchase price."
More than half (57%) of consumers interested in buying an EV said they expect the vehicle to cost either less or the same as a regular car. Only a quarter (24%) of the same group are willing to pay extra for an EV.
David Raistrick added: "However, a bright note for the UK is that it appears from our research that UK consumers are more willing to pay a premium for electric vehicles than their counterparts in other European countries."
Copyright © Press Association 2011