Animal lovers in Oxfordshire keen to protect foxes from speeding motorists have combined the traditional road sign with a bit of cheeky humour to get their point across.
The unique new sign was installed on a rural road between Wheatley and Waterperry and reads "For fox sake slow down".
Jo Abbot, who works for the RAC Foundation, took a picture of the sign.
She said: "I thought I was up to date with my road signs but this is a new one on me. It made me laugh, but perhaps there is a serious point to it. Despite its rural setting, this is a busy and fast bit of road.
"It seems someone has got fed up with speeding cars and decided to try and do something about it. To that extent the sign has worked. I certainly slowed down for a second glance."
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