Motorists are being urged to install dash cams in their cars to help make the roads safer.
The call comes from a newly elected police and crime commissioner, who says having more vehicles equipped with on-board cameras would help to deter dangerous drivers and save lives.
And Arfon Jones, the police and crime commissioner for North Wales Police, says footage from the dashboard-mounted devices can also help officers secure more convictions.
Cyclists can play their part too, adds the former police inspector, by using cameras mounted on their helmets.
Mr Jones, who was elected in May, says he would like to see the technology being used by more motorists and cyclists.
He adds that the cameras, which can also be mounted on to windscreens, can capture evidence of dangerous and anti-social driving, as well as near misses.
The footage they capture he says, can provide the “best evidence” when offences have been committed.
Mr Jones’ call for more motorists to use the cameras is being backed by the officer in charge of the force’s roads policing unit, the Daily Post has reported.
Chief Inspector Darren Wareing says dash cams can help officers to tackle a range of motoring offences.
These include speeding, dangerous and careless driving, the illegal use of handheld mobile phones by drivers and failing to use a seatbelt.
The cameras, he adds, are becoming increasingly affordable and can capture high-definition footage of motorists driving dangerously.
In April, North Wales Police issued dash cam footage of a fatal accident as a warning to other motorists.
A court had heard that the accident happened on the A55 as the lorry driver it jailed for causing death by dangerous driving was “fiddling” with his sat-nav.
And last month Warwickshire Police released dash cam footage of a lorry crashing into the back of four other vehicles that had slowed down in traffic the A46 near Stratford-upon-Avon.
The force said it had issued the film to raise awareness among motorists of the importance of paying attention while driving.